AcureUltra Hydrating Shampoo – Deep Moisture & Nourishing Formula for Dry, Dehydrated Hair, Restores Hydration, Vegan, Sulfate & Paraben-Free, 8 Fl Oz

this is by far my favorite shampoo I have used. It’s rated well on my Yuka app for good ingredients which is important to me. It smells good enough that I convinced my husband to use it too and he loves it! The price point for a less toxic shampoo is really great!

The only shampoo that actually hydrates and leaves me flake free

Super soft and hydrating without the feeling of product left behind. My hair felt so healthy and smelled so good after I used this

it works with conditioner pretty well, but if you condition as often as you need it with this shampoo it can make your hair weak. too much conditioning makes your hair fall out or break easily. I switch between the pumpkin and the lemongrass.

Best shampoo! I have dry hair and this is gentle, moisturizing and smells great - just like almonds. I've been using it for several years and always come back for more.

EWG approved

Don't like it makes my hair feel.

I live in a rather cold climate, so when winter comes, the skin on my scalp starts to become dry. Besides the discomfort and unpleasant sensations, it’s simply not healthy. So, I needed a shampoo that gently cleanses, doesn’t dry out my hair, and helps maintain its health. Additionally, I love when a product is made only with natural ingredients, as harsh chemical agents can worsen the situation.This shampoo is based on a 100% vegan formula. It contains pumpkin and argan oil, making it rich in omega fatty acids. Following the now-established tradition, the product is sulfate-free and silicone-free, which I believe makes it an excellent choice for daily use. However, I’ll note right away that the 8-ounce bottle at this price point is not exactly cheap.From the very first use, the shampoo pleasantly surprised me with its scent. It reminds me of almond extract or freshly baked croissants, making the hair-washing process even more enjoyable. Despite the absence of surfactants, the shampoo lathers very easily.I’ve been using this shampoo consistently, and after quite some time, I can confidently say that the skin on my scalp has become less dry, the flakiness has disappeared, and my hair looks much healthier. What I especially like is that the product doesn’t weigh down my hair, even with daily use. My hair has also become noticeably softer.This shampoo perfectly meets my needs. It gently cleanses, doesn’t irritate the scalp, has a pleasant scent, and features a natural composition. Highly recommended!